Penn State Lacrosse

Recruiting Graphics

Goal: Create recruiting graphics to be sent out for recruiting pamphlets to incoming athletes showcasing the team personality, who we are, and why they should want to join us.

Campaign: Senior Highlights

Goal: Showcase the senior athletes with engaging CTA based on the chosen photo for a uniform graphic to pair with in-game photos.

Campaign: Guess The Player

Goal: Collect youth lacrosse photos from the parents to create a uniform “Guess The Player” graphic poll game on the Instagram story leading up to the Youth Lacrosse themed game.

Senior Banquet

Goal: Put together the Senior Slideshow to showcase at the banquet, organize the seating chart, and meet and communicate with venue staff to ensure adequate team needs for the event.

Campaign: Mother’s Day

Goal: Gather photos from athletes and their Moms to create a panoramic slide graphic for the Instagram for the Mother’s Day Game.

Campaign: Helmet Release

Goal: Create teaser photos to introduce the new premiere Cascade helmets sent to the team.

Elements